Best-for verdict
Converting paid traffic with landing pages and experiments.
Do not choose it when: It optimizes the page-level conversion step but does not own the complete lead context and follow-up journey.
Lead source to handoff
- Acquisition motion
- Paid-traffic landing page conversion
- Lead source
- Visitors from ads and campaigns who submit a page form or click a conversion goal
- Interactive depth
- Moderate: pages, lead forms, popups, sticky bars, and multi-step forms
- Native CRM continuity
- No: integrates with external CRMs and marketing systems
- Native email follow-up
- No native multi-step lead journey
- AI workflow
- assistive
- Handoff context
- Form fields, page, variant, source parameters, and conversion event
Strengths and limitations
Strengths
- Focused landing-page workflow for marketers.
- A/B testing and AI traffic optimization on higher plans.
- Fast path from paid campaign to dedicated page.
Limitations
- 500 monthly visitors and five pages on Starter.
- CRM continuity and email follow-up require integrations.
Pricing and evidence
- Current price signal
- From $29/mo
- Billing unit
- Plan by traffic, pages, domains, users, and optimization features
- Trial or access
- 14-day trial without a credit card
- Evidence status
- Documentation verified, checked September 1, 2026
Official pricing sourceOfficial capability sourceOfficial product site